Silver-tongued, silver-haired Philip Schofield has won the battle of the presenters to be crowned Britain’s favourite breakfast smoothie by UK women. Philip topped the poll which was commissioned by Cancer Research UK in support of Britain’s Biggest Breakfast, a fundraising campaign taking place throughout March to raise awareness of the links between diet and cancer and to raise vital funds for research into the disease.

In the survey of 1,000 women, nearly a quarter (24 per cent) put Philip in first place as the most charming and charismatic of all the male breakfast presenters, with thousands of women watching him every day on This Morning. Irish charmer Terry Wogan took second place, winning 15 per cent of the votes for his smooth tones on Radio 2’s breakfast show. Third position went to Ben Shepherd for his role on GMTV, and Radio 1’s outspoken “saviour of morning radio” Chris Moyles came in fourth.

Heart FM’s Jamie Theakston was the favourite London radio station breakfast presenter – beating Capital FM’s Johnny Vaughan, who received only two per cent of the vote and came in last.

Each year, Britain’s Biggest Breakfast aims to raise awareness of how eating a healthy breakfast as part of a balanced diet, including plenty of fruit and vegetables, can help reduce your risk of cancer. Experts believe that about a quarter of all cancer deaths are caused by unhealthy diets and obesity. The campaign aims to raise £200,000 for research into cancer by asking people to hold fundraising breakfast parties.

You can hold a Britain’s Biggest Breakfast party at anytime throughout March. For further information on Britain’s Biggest Breakfast or to order a fundraising pack, click here or call 08701 60 20 40.

Top 10:

  1. Philip Schofield – This Morning
  2. Terry Wogan – Radio 2
  3. Ben Shepherd – GMTV
  4. Chris Moyles – Radio 1
  5. Dermot Murnaghan – BBC Breakfast
  6. Bill Turnbull – BBC Breakfast
  7. Eamonn Holmes – Sky
  8. Jamie Theakston – Heart FM
  9. Andrew Castle – GMTV
  10. Johnny Vaughan – Capital FM



For further media information contact Kim Edwards in the Cancer Research UK Press Office on 020 7061 8320 email [email protected]

About Cancer Research UK

  • Together with its partners and supporters, Cancer Research UK’s vision is to beat cancer.
  • Cancer Research UK carries out world-class research to improve understanding of the disease and find out how to prevent, diagnose and treat different kinds of cancer.
  • Cancer Research UK ensures that its findings are used to improve the lives of all cancer patients.
  • Cancer Research UK helps people to understand cancer, the progress that is being made and the choices each person can make.
  • Cancer Research UK works in partnership with others to achieve the greatest impact in the global fight against cancer.

For further information about Cancer Research UK’s work or to find out how to support the charity, please call 020 7009 8820 or visit our homepage.