PUTTING THE FUN INTO FUNDRAISING
The nation’s favourite Channel 4 soap stars have been ditching The Dog for the kitchen in a quest to get the UK raising all-important funds for Stand Up To Cancer this October.
“We hope this inspires the nation to join the stars and help us raise as much money as possible to fund research that gets new treatments to patients faster.” – Claire Rowney, Cancer Research UK.
The cast of Hollyoaks, which included Kieron Richardson, Anna Passey and Alex Fletcher, got together for an on-set bake sale in the Hutch to encourage people to raise as much money as possible for vital research.
Running throughout October, Stand Up To Cancer is a joint fundraising campaign from Cancer Research UK and Channel 4 that raises money to accelerate new cancer treatments to patients and save more lives.
As well as several fundraising events throughout the month – including ‘London 3 Peaks’ and ‘YouTube Stands Up To Cancer’ – Channel 4 is running special programming for Stand Up To Cancer, such as a celebrity episode of the hit show First Dates, as well as Stand Up To Cancer specials from Alan Carr: Chatty Man, Gogglebox and The Last Leg.
The innocent bake sale descended into chaos, with Tamara Wall kicking off the food fight after cheekily planting a cream cake in Nadine Mulkerrin’s face.
Kieron Richardson, who plays Ste Hay in the award-winning soap, said: “We’re Standing Up To Cancer because it’s something that touches the lives of almost everyone at some point and we want to play a part in beating it sooner. It’s so easy to get involved and help make a difference and as our bake sale shows, it can be great fun when you rope your mates in too.
“We hope others feel inspired to get their hands dirty and take on a challenge – no matter how big or small – to raise money this October.”
Claire Rowney, director of Stand Up To Cancer UK, said: “The Hollyoaks cast know how to have fun – and they also know how to fundraise! It’s great to have them behind Stand Up To Cancer and just goes to show that you don’t need to scale a mountain or jump out of an aeroplane to make a difference.
“We hope this inspires the nation to join the stars and help us raise as much money as possible to fund research that gets new treatments to patients faster.”
Launched in 2012, Stand Up To Cancer’s fundraising total has so far reached over £23.8m to fund clinical trials across the UK.
For media enquiries, please contact Sam Throssell or Lois Wilson in the Cancer Research UK press office on 020 3469 8090 / 8427 or out of hours on 07050 264 059, or email Sam.Throssell@cancer.org.uk or Lois.Wilson@cancer.org.uk
For enquiries about programming, please contact CC Clark in the Channel 4 press office on 0207 306 5377 or email CCClark@Channel4.co.uk
About Stand Up To Cancer (UK)
Stand Up To Cancer is a joint national fundraising event from Channel 4 and Cancer Research UK
- 2014’s campaign raised £15,585,444.15
- In 2014, the live fundraising event was hosted by Davina McCall, Alan Carr and Dr Christian Jessen and featured celebrity interviews and moving real life stories
- Stars such as Kate Moss, Naomi Campbell, Noel Gallagher, Nicole Scherzinger, Pharrell Williams, Tom Hardy, Benedict Cumberbatch, Gillian Anderson, Britney Spears, Idris Elba, Andy Murray, Bradley Cooper, Taylor Swift, Martin Freeman, Jamie Oliver, Kathy Burke, Miranda Hart, Paul O’Grady and Richard Ayoade are just some of the talent who supported Stand Up To Cancer
- Visit Standuptocancer.org.uk or channel4.co.uk/SU2C for further information