On 4 February, we’ll join a host of organisations to celebrate World Cancer Day – a day that unites people, communities and entire countries to raise awareness and take action. We take a look at how our new partner Revolut is making donating to Cancer Research UK easier than ever and how some of our other corporate partners are embracing the campaign.
Since Revolut launched in 2015, the digital banking service that provides mobile app-based current accounts to more than 10 million people worldwide has partnered with leading charities to help reinvent the way people donate to good causes. To support our World Cancer Day fundraising, Revolut has brought Cancer Research UK onboard as its flagship cancer charity, allowing Revolut customers to quickly and conveniently make donations towards life-saving research.
Revolut Donations allows users to make a one-off donation or set up a weekly or monthly recurring payment to their chosen cause. They can also opt to round up card payments to the nearest pound and donate the difference – meaning that their £3.50 morning coffee is rounded up to £4 and 50p is donated to their chosen charity. With no minimum donation and the ability to turn the feature on and off at any time, supporting a cause has never been easier and Revolut makes sure that 100% of donations go directly to the chosen charity.
“We’ve built Revolut Donations to enable charities to raise vital funds in a quick and seamless manner,” explains Marsel Nikaj, Product Owner for Revolut Donations. “We are proud to partner with Cancer Research UK to help raise funds to fight the global cancer epidemic. Through this partnership, we hope to help make faster progress toward beating cancer.”
But Revolut isn’t our only partner flying the flag this World Cancer Day. In 22 countries across the world, Ticketmaster staff will be wearing Cancer Research UK Unity Bands, as well as participating in staff fundraising and encouraging customers to donate – with the money raised going to local cancer charities. World Cancer Day will also see ScottishPower light up their iconic Glasgow headquarters as a mark of unity in the fight against cancer, and retailers M&Co and The Works are showing their support by selling Unity Bands in stores throughout February.
Meanwhile, online marketplace eBay is giving customers the option to add a donation to one of a number of charities, including Cancer Research UK, when they pay for an item they’ve won. They can also ask PayPal Giving Fund to claim Gift Aid on their donation, boosting the value to the charity by 25%.
“This World Cancer Day, I’m delighted to see more partners than ever supporting the global fight against cancer,” says Morag Stocks, Head of Corporate Partnerships at Cancer Research UK. “Our partnership with Revolut shows how charitable giving is becoming more innovative and how, with the support of our corporate partners, we’ll be able to raise more money for life-saving research.”
Join us in celebrating World Cancer Day 2020 by purchasing a Unity Band or donating via the Revolut app. Together we will beat cancer.
Edward Bowers is a Philanthropy & Partnerships Communications Executive at Cancer Research UK